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Each letter and element in the new signage of the College of Management is constructed from connections between points using lines. The points are marked by drawing lines through each letter and highlighting the intersections (further explained in the brand book). The materials chosen for the signage — iron, concrete, and glass - were selected to ensure long-term durability and resistance to all weather conditions.
The brand book was created to establish order within the chosen design concept, ensuring that future expansions of the college’s signage system can be developed consistently. It contains all the guidelines for constructing the letters, placing the text beneath each letter, positioning the signage within the space, and maintaining proportions and other visual rules.
THANK YOU FOR MAKING IT THIS FAR, LET'S CREATE SOMTHING TOGEHTER!
GRAPHIC DEISGN
STUDENT PROJECT
MARCH
2023
RHINO 3D
ILLUSTRAOR
PHOTOSHOP
AFTER EFFECTS
SORA AI
RUNWAY AI
The renewed signage for the College of Management was created to make navigation around the campus simpler and more intuitive for visitors. The chosen design concept is inspired by the key word that defines the College: Connections — connections between students, between lecturers, and between people in general. This idea is visually represented through the use of lines connecting points, forming a complete system of links that reflects the relationships built within the College of Management.
COLMAN SIGNAGE PROJECT
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